If you have only less than a minute to explain what your business is all about, what will you say? And perhaps more importantly, how do you say it? NYC corporate video production experts can help you voice out your message in a neat package to hold the interest of your target audience.

There are more than 5 billion videos being watched on YouTube daily. The social media platform hosts over 1.3 billion clips. When you upload a video, you only have about 10 seconds to convince your audience into not clicking “Next.”

After all, there are a billion of other videos out there, so why waste time on yours?

What NYC Corporate Video Production Experts Can Give You

Focused message:You can’t force the message down their throats. You whittle down the message to its core and convey that to your target audience. This needs both experience and expertise that a professional video production company can offer.

Edit, edit, and edit: You are very passionate about your business. However, you can’t expect everybody else to share your passion. The key to a good video is editing in order to cut out the unnecessary parts. The tendency of allowing businesses to make DIY videos is to ramble on. They tend to cram all the information in three minutes, which is impossible.

Plays with the audience’s emotions: The audience won’t care for a video that it’s not emotionally attached to. You might as well be talking quantum physics to a bunch of 4-year-olds. Thai production companies have perfected the art of making commercials that tug at the heartstrings. The language barrier is not even a hindrance to making these videos viral.

Make people come back: You must give an incentive to your audience to make them come back to your page or website. One of the most effective ways is a hanging conclusion, which can be done in a video series, by withholding closure for the audience. In order to get the reward, they need to watch the next video.

Remember, you only have a few minutes to make an impression to your audience. That goes for the visuals, animation, graphics, and sound. Even the type of music you choose should enhance the video. Your reason should not be because it’s your favorite artist who is playing. Make what little time you have count with the help of NYC corporate video production experts.